
In 2010, my mother, Juliet Robinson, was diagnosed with breast cancer after discovering a lump during a self-breast exam. She immediately followed up with her doctor, only to learn that she needed emergency surgery. What followed was a difficult journey through chemotherapy and radiation treatments that forever changed how she viewed her health, her body, and her life. I watched my mom lose her hair — and to this day, it has never fully grown back. I witnessed how cancer and treatment affected her confidence, her energy, and even her once-bubbly personality. But what impacted me just as deeply was what came after remission. Even years later, my mom struggled to find cosmetics she could safely use. The harsh chemicals in traditional beauty products caused severe reactions on her skin and nails, especially nail polish. Despite being in remission for over seven years, the beauty industry still wasn’t designed with survivors like her in mind. That’s when I knew something had to change. In 2017, I decided to create the solution the industry was missing. Using my background in healthcare and higher education, I developed DEMIblue Natural Nails — a clean, conscious nail care brand designed for women, survivors, and children who deserve beauty without compromise. Today, our community can express their style and personality through nails that are: 21-Free Clean Vegan Safer for your body and your future And today, my mom is a 14-year breast cancer survivor, a board member of our DEMIblue Cares Non-profit, and a PROUD nail polish lover!
















